In the News
3/22/2022 - Sports Business
Labor deal now in hand, MLB looks to drive new revenue
10/7/2021 - Sports Business Journal
Study: Fans embracing NIL rules changes
10/7/2021 - MediaPost
Report: Brands That Do Endorsement Deals With NCAA Athletes Likely To Find Fan Love
9/28/2021 - Sports Business Journal
Cxmmunity partners with Michael B. Jordan’s Invesco QQQ Legacy Classic
9/28/2021 - Sportico
Barstool Latest Digital Media Company Trying to Break Through IRL
9/1/2021 - Variety
Michael B. Jordan-Backed HBCU Basketball Showcase Partners With Turner Sports and Invesco
8/4/2021 - Sportico
Simone Biles Shines Light on Mental Health but Could Be Less Marketable
6/23/2021 - Sportico
Record Venture Funding Spawns New Sports Sponsorship Investment
6/21/2021 - Sports Business Journal
From star power to new ideas, MLB teams have found different ways to make big gains in the sponsorship space
6/19/2021 - This Week in Asia
As young people tune out, can Olympics vault over the generation gap?
4/19/2021 - Sports Business Journal
Sports media market still strong but sea change could be ahead
3/26/2021 - Sportico
Despite FTX Deal, Doubts Loom on Cryptocurrency Sponsor Potential
2/15/2021 - Team Marketing Report
To brand PPE, or not brand PPE—That is the question
1/29/2021 - Sportico
Be Like Ryan: Why Gatorade Added Its First American Pro Boxing Endorser
1/11/2021 - Morning Consult
NHL’s New Helmet Ads Have Support of Younger, More Affluent Fans
12/16/2020 - People
Michael B. Jordan Launching 2021 HBCU Basketball Tournament in His Hometown
12/16/2020 - Us Magazine
Michael B. Jordan Launches the Hoop Dreams Classic: ‘I am Committed to Bringing Change to the Community’
12/16/2020 - Forbes
Michael B. Jordan Backs HBCU College Basketball Showcase: Hoop Dreams Classic
12/16/2020 - Sports Business Journal
Michael B. Jordan Backs New HBCU Basketball Event In N.J.
12/16/2020 - Prudential Center
Michael B. Jordan to launch the “Hoop Dreams Classic”, an HBCU College Basketball Showcase at Prudential Center in Newark, N.J.
12/16/2020 - Chief Marketer
Chief Marketer Unveils Honorees Of Inaugural ‘Market Like A Mother’ Editorial Program
12/14/2020 - Sports Business Journal
NBA continues to add selling opportunities for teams to offset ticketing losses
12/11/2020 - Sportico
Army-Navy Game
11/13/2020 - NY Sports Day
How The Islanders' Future Home UBS Arena Could Affect Business At Barclays Center
11/11/2020 - Forbes
Expect TV Rights Fees For Sports To Soar